There’s still much hype around the metaverse. And although no one knows how things will shape out, the metaverse is happening and companies need to develop a strategy. Currently, large enterprises such as NVIDIA and Unity are investing heavily to lay the foundational infrastructure, while Roblox, Decentraland, and Sandbox are jockeying to be the preferred portal, and Web3 studios such as Touchcast and TerraZero are working with leading brands to expand their market share. Now is the time to discover the metaverse and its power to drive deeper connections, more effective collaboration, and enhanced personal productivity and fulfillment.